Remember – there are 2 things that make YOUR business unique
- You and Your Staff
- Your Customers
So photos are really easy way to show this off and the majority of business owners now own a smartphone so it’s an quick easy win
But believe it or not – so many local businesses simply don’t use this rich source of content to create a great original story
Just think about what is the bigger sell for your business
- The fact that a potential customers friends and people they know visit a business and are photographed with the biggest smiles on their faces
Or
- That you paid a few hundred pounds on Tradvertising (i.e Newspaper ads) telling the world you’re great
Social Media offers a great opportunity for 2 way communication and while many businesses are understanding the benefits of engagement and conversation, many are still not thinking visually about ways they can involve their customers
Look at this Instagram account of a small startup business, Succo Juicery in Hale, and how they involve their customers (and occasional celeb) on Social Media – it’s great!
http://instagram.com/succojuicery
Could you involve your customers and staff on Instagram, Facebook or Twitter
Just think…..
- Staff Birthdays / Celebrations
- Regular Customers
- Customers Celebrating Their Birthday / Anniversary etc
- Travelling Customers / Tourists
Altrincham HQ offer Social Media Advice and Instagram Training for Small Businesses – For More Info Click Here
Call Alex on 07806774279 or email alex@altrinchamhq.co.uk for more info
